An Israeli-funded firm is hoping to boost evangelical support for Israel through a guided Bible study program that features interviews with Israel Defense Forces soldiers, theologians, and West Bank settlers, according to a new website uncovered by RS.
The firm, California-based Show Faith by Works, is launching a new initiative called “Hear from us,” featuring an eight-part series of lessons that mix typical Bible study prompts with stories about the importance of modern Israel.
Show Faith by Works previously sparked outrage among some evangelical communities after proposing a campaign to geofence churchgoers’ phones during worship hours to deliver pro-Israel advertisements. Since September, the Israeli government has invested over $3 million in the firm.
Republican strategist Chad Schnitger, who is overseeing the influence operation, hopes his initiative will shore up Gen Z support for Israel. While 70% of evangelicals over age 60 support Israel, only 39% of evangelicals between 18 and 29 do, according to a Marquette University Law School survey from late last year.
Schnitger says his funders at the Israeli Foreign Ministry want him to focus narrowly on religious issues. “They’ve not asked me to talk about politics, they’re not asking me to talk that much about the war,” Schnitger said. “This is here to be a champion for the Christian church and take the message to the American Southwest.”
But the materials on his website, reported here for the first time, suggest a blurry division between religion and politics. A sample booklet, for example, denies that “Hear from us” represents a “political movement” but appears to embrace controversial views on the Israeli-Palestinian conflict. For instance, the pamphlet displays a map of Israel that shows full Israeli control over the Palestinian territories and the Golan Heights, which are internationally recognized as Syrian land.
The booklet’s release comes amid rising concern over possible expansion of Israel’s territorial claims. Just last week, U.S. Ambassador to Israel Mike Huckabee told Tucker Carlson that “it would be fine” for Israel to take control of territories belonging to Arab states, including the West Bank and Gaza. Asked about the remarks, Israeli opposition leader Yair Lapid said that Israel’s borders should be “as broad as possible.”
Schnitger did not respond to a request for comment from RS.
‘GAZANS GOTTA GO’
Hear from us’ guided Bible study features interviews with several speakers whose views are controversial, both within Israel and among critics of its conduct in Gaza. One such interviewee is Chaim Malespin, an IDF Sergeant Major who runs an organization that helps Jewish immigrants move to Israel and “provides essential support” to Israeli soldiers.
Malespin has long faced criticism from anti-missionary groups in Israel, who have alleged that he seeks to evangelize Jews and convert them to Messianic Judaism, which follows some Jewish traditions but considers Jesus the Messiah. He drew criticism in 2022 for his viral claim that Lapid’s wife is secretly a Messianic Jew, which he later apologized for. On another occasion, the Jewish Agency cut its partnership with Malespin’s organization for having “created the perception” that it evangelizes.
Since October 7, Malespin has posted daily updates on the Gaza War. In one video posted after the United Kingdom recognized Palestine, Malespin said Palestinians “don’t want to do anything but destroy Israel.” Another video, titled “Cleanup on Aisle Palestine,” featured Malespin reacting to what sounded like Israeli bombing of Gaza. “Wow, loud explosions huh?” said Malespin, standing in front of an Israeli armored vehicle.
Perhaps most inflammatory are the views of Yishai Fleisher, who joins the program for a study session that carries “the story [of Israel] forward,” according to the sample booklet. Fleisher is among the most prominent advocates of Israeli annexation of the West Bank and Gaza, a policy that he has championed as the spokesperson for the settler community in the segregated West Bank city of Hebron.
Fleisher has long railed against the idea of a two-state solution, arguing that Israel should have full control of the area between the Mediterranean Sea and the Jordan River and that Palestinians should have limited rights. In a recent video posted on his popular YouTube channel, Fleisher said that Carlson, in his interview with Huckabee, was “spitting on the God of Israel,” adding that the American political commentator “needs to be taken down” like the Biblical Goliath.
The prominent settler is also a frequent commentator on U.S. policy toward Israel. He has referred to the American Israel Public Affairs Committee’s annual conference as the “Fourth Pilgrimage Holiday,” after the traditional Jewish holidays of Sukkot, Shavuot and Passover. In a podcast episode entitled “GAZANS GOTTA GO,” he advocated for the ethnic cleansing of Gaza and likened pro-ceasefire protestors on American college campuses to the Amalekites, who were massacred by the army of Saul, according to the Bible.
“Amalekites come for the Jews because they know that Jews represent civilization,” he said. “That's what we're seeing with the Jihadis on campus in the United States.”
Another interviewee is Messianic Jewish Pastor Avner Boskey. The preacher has written lengthy criticisms of Islam, warning in one pamphlet that “paganism and demonic worship are the spiritual matrix out of which Allah was elevated.” And, when Zohran Mamdani was elected mayor of New York City last year, Boskey wrote a piece with the subheading, “When The Upper West Side Turns Into The Lower West Bank.”
Destiny Magnett, Programs and Outreach Manager at Churches for Middle East Peace, told RS that the initiative contributes to the erasure of Palestinian culture, heritage, and history. Much of the sample booklet, for example, promotes a controversial new archaeological site called the Pilgrimage Road that cuts through a Palestinian neighborhood in Israeli-occupied East Jerusalem and has caused structural damages to local homes.
“Pilgrimages to this land simply don’t exist in a vacuum detached from the everyday realities of people on the ground,” said Magnett. “Acknowledging that should be part of the responsibility undertaken by anyone working at the intersections of faith and Israel/Palestine.”
Shifting strategies
Show Faith by Works’ initial plan, filed under the Foreign Agents Registration Act (FARA), indicated that the firm would “geofence” the physical boundaries of major churches in the American Southwest during worship times in order to “track attendees and continue to target [them] with ads” on behalf of Israel.
But the campaign was met with backlash from many congregations. The Christian Life Commission of Baptist General Convention of Texas urged church leaders to sign a letter calling on Attorney General Pam Bondi to prohibit foreign government use of tracking technologies at churches. A campaign and website called “show mercy and do likewise” was created as an interfaith project to support Christians being targeted by the campaign. Timothy Feldman, an attendee of one of the churches listed, told RS, “It was a strange feeling to see my local church directly targeted by a foreign country committing a genocide on the other side of the world.”
Show Faith by Works responded to the concerns by defending the geofencing campaign. Schnitger, the founder of the firm, told RS in an email at the time that “irresponsible” media outlets had “sensationalized” the firm’s use of geofencing. “It is a very common marketing tool that literally every person with a smartphone in America has experienced in one way or the other,” Schnitger explained. He later revealed that he was scrapping the geofencing campaign “due to security concerns.”
It is unclear whether this pivot will help Schnitger and the Israeli government win more support among Evangelicals. Uriesou Brito, presiding minister of counsel for the Communion of Reformed Evangelical Churches and senior pastor of Providence Church in Pensacola, told World — a media outlet that says it is “grounded in facts and biblical truth” — that he disagrees with Show Faith by Works’ approach. “My general principle has been that we should always be cautious when any government funds religious or theological outreach,” said Brito. “The concern in my estimation is not unique to Israel.”
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